BIRKENSTOCK classics – these are the sandals where it all began. The models that, despite their constant development, remain largely unchanged, and that most directly convey the BIRKENSTOCK spirit.
BIRKENSTOCK is the exception in a clothing industry that is characterized by fast fashion trends. The company's historical roots can be traced back to 1774. Our brand's identity is based on a stable business history that extends two and a half centuries back in time.
GLOBAL BRAND WITH GERMAN ROOTS
BIRKENSTOCK is an international brand. BIRKENSTOCK not only belongs to the five largest shoe brands in the world, but is also one of Germany's most famous brands internationally. The prestigious sixth generation family business employs more than 3,000 people and is the country's largest employer in the shoe industry. Around every fourth employee in the industry works at BIRKENSTOCK
. Since early 2013, the company has created more than 1,100 new jobs, almost exclusively in Germany. Birkenstock actually manufactures the majority of its products in its own production facilities in the federal states of Rhineland-Palatinate, North Rhine-Westphalia, Hesse and Saxony.
In the 1970s, BIRKENSTOCK became a global player in the market. Our products are sold in about 90 countries on all five continents. Our organization also gets an increasingly international profile. In Germany, BIRKENSTOCK has operations in more than eight locations. Internationally, we are represented by branches in the United States, Brazil, China, Hong Kong, Japan, Denmark, Slovakia, Spain and the United Kingdom.
FOUNDATION OF THE FOOTBOTS
We create products that make life easier and better for our customers. Our core product is the anatomically shaped footbed. BIRKENSTOCK has not only founded the footbed, but also set its mark on the word "footbed" as it is perceived today. The footbed is not only a unique, revolutionary product concept that has opened the way to a completely new market. It is at the same time the guiding star and a reference point for everything we do. Today and in the future. All people should have access to our footbed.
stands for Birkenstock comfort, high functionality and excellent quality. The high quality is the result of carefully selected, first-class raw materials from sustainable sources. They are processed under the demanding conditions that are characteristic of our brand. Our products promote well-being. They are beneficial in the true sense of the word. They stand out among the huge amount of cheap products that largely dominate in today's consumer society.